Lauren Zwaans
Lauren Zwaans
Bio
Her career spans marketing and communications, journalism, media and policy advisory, and strategic planning & program management across the corporate, not-for-profit and Government sectors.
Directly prior to joining Craig Linke full-time in 2023, Lauren spent three years at Meta (formerly known as Facebook) in San Francisco, where she led multi-disciplinary teams creating scaled campaigns that meaningfully touched millions of users across Facebook and Instagram.
Lauren deeply understands luxury brands, having worked in-house for Burberry in London in her twenties, before running her own marketing and copywriting agency, KIS Communications. At KIS, she crafted compelling stories for high-end brands including Harman Kardon and Chandon Australia. Now, she seeks to optimise a white glove, quiet luxury experience for all Craig Linke clients.
A graduate of the Australian Institute of Company Directors, Lauren brings significant business, governance and strategic planning acumen. She was promoted to the role of CEO at Craig Linke in late 2026 and also sits on several not-for-profit Boards and committees. Lauren loves spending time with her children and travelling, discovering interiors and fashion inspiration around the world.
